How Does Your Company's Culture Help Attract the Right Talent for Success?

REIT magazine: September/October 2019

Donna Garesché, Senior Vice President, Human Resources Boston Properties, Inc. (NYSE: BXP)

"Boston Properties is widely recognized for its entrepreneurial spirit coupled with a focus on creating long-term value. We have an established reputation for excellence and integrity and these core values are inherent in our culture and play a critical role in our overall success. The alignment of our strategy and culture is embraced by our management team, embedded in our policies, and transcends to our recruitment strategies.

We translate our values into actions through a combination of initiatives including engagement tools, education, development programs, and defined performance expectations. Our talent acquisition strategy includes online recruiting platforms and leverages our employees, who play a key role in advocating for our company through their commitment to respect each other, our tenants, the communities we serve, and the assets we nurture. As a result, we attract talent that is excited to bring their skills and experience to BXP; ensuring a continued commitment to our culture of excellence and integrity.”

Leah Landro, Vice President, Human Resources, Kimco Realty Corp. (NYSE: KIM)

"Inclusivity, diversity, transparency, and teamwork are key success factors at Kimco. While it might sound cliché, the proof is in the pudding.

Our executive team demonstrates, through words and actions, the importance of a positive culture. We promote a true “open door” environment in which all feedback and suggestions are welcome. We conduct regular interactive training, so employees have clarity with respect to our values and the type of company we want to be. Through third party anonymous survey tools, we poll our associates regularly to learn how we can be even better, and a number of our programs today are a result of the valuable input they’ve offered.

Deliberate is the word that comes top of mind. By being deliberate, Kimco is recognized as a top leader in its sector. By being deliberate, we have been recognized as a Great Place to Work®. By being deliberate, potential future talent seek Kimco out as an employer of choice.”

Brad Neilley, Senior Vice President, Human Resources & Facilities, AvalonBay Communities, Inc. (NYSE: AVB)

AvalonBay’s culture is built around our core values of a spirit of caring, commitment to integrity, and a focus on continuous improvement. Our brand is built around our purpose of creating a better way to live. We believe our culture and brand are what sets us apart, and we work hard to ensure both are well understood and integrated into our organization.

Our messaging starts with our Talent Acquisition team who work to raise awareness of our brand and culture outside of AvalonBay. We continue this education and reinforcement of our brand and culture throughout the associate lifecycle, starting with orientation and continuing through the performance and talent management process. In addition, our leaders are held accountable to model and enforce our cultural norms, values, and purpose.”